Typography is the visual component of a written word. Typography is important because the font you choose signs what mood or style of writing your writing. If the writing and the font don't match, people won't be intrigued to read it. Each font has a different personality and purpose means each font portrays different things. Some are more formal, some are more fun, some stand out, etc. Serif, San Serif, Monospaced, Handwritten, and Display are the 5 different kinds of fonts. Serif fonts have "feet", whereas San Serif don't. Serif would be used in more formal writings, and San Serif would be less formal. For monospaced fonts, each letter takes up the same amount of space. This font is often used in coding. Handwritten fonts are cursive, calligraphic, or handwritten. Script/handwritten fonts can be used for children, fancy notes, or any other short thing. Display texts are more popping and are used to grab people's attention. They can be used as headings and titles to catch peoples' attention. Typeface comparisonFor my Typeface Comparison activity, I used the five different fonts: Serif, San Serif, Monospaced, Handwritten, and Display, to write "good morning" in different fonts. Word portraitsFor my Word Portrait activity, I chose 10 different fonts and wrote 2 different words to write in the font. I chose one word that seemed to fit the font and another that's not or the opposite.
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